Following
162
Followers
10.72M
Videos
2.33K
Hearts
86.29M
AI-Powered Insights
Account Overview
@shein_official (SHEIN) is averified TikTok creator with 10.7M followers and 86.4M total hearts. Creating content in the Shopping & retail niche, this Germany-based creator has a 4.41% engagement rate. With 2366 videos published, they average 36.5K hearts per video.
Growth Analysis
📈 Explosive Growth: @shein_official has experienced remarkable growth of over 1000% over the past 30 days, adding approximately 10.7M new followers. This exceptional growth rate places them among the fastest-growing creators in their category.
Recent Momentum: The past week shows accelerated growth at over 500%, suggesting viral content or increased visibility. Growth is accelerating, with recent performance exceeding monthly average.
Engagement Insights
📊 Average Engagement: The 4.41% engagement rate aligns with platform averages.
Hearts-to-Follower Ratio: Each follower has given an average of 8.1 hearts, suggesting room for increased content engagement.
Content Efficiency: Averaging 4.5K followers per video published. This strong conversion indicates effective content strategy.
Content Strategy
Posting Frequency: Highly active creator posting 15.9 videos per week on average. This consistent output helps maintain audience engagement and algorithm favorability.
Optimization Opportunities: With a large following but lower engagement, focusing on community interaction and trending formats could reignite audience interest.
Niche Strategy: As a Shopping & retail creator,
Milestone Predictions
Growth Projections (based on current over 200% monthly rate):
⚡ Note: These projections assume continued viral growth, which typically moderates over time.
Comparative Analysis
Performance Rankings:
• Follower Count: Top 1% of all creators (Elite tier) • Engagement Rate: Top 50% for audience interaction • Growth Rate: Top 1% for monthly expansion (Viral growth)
Overall: Strong performance across multiple metrics places this account well above average in the TikTok ecosystem.
Strategic Recommendations
Strategic Recommendations:
- Boost Engagement: Create more interactive content like Q&As, challenges, or duets. Respond to comments promptly and consider going live to build stronger connections.
- Niche Optimization: Study top creators in your niche and adapt successful content formats to your unique style.
- Monetization Opportunities: With your substantial following, explore brand partnerships, TikTok Creator Fund, and merchandise opportunities.
- Cross-Platform Growth: Leverage your TikTok success on Instagram Reels, YouTube Shorts, and other platforms to diversify your audience and income streams.
Following
Followers
Videos
Hearts
| Date | Following Change | Following Total | Followers Change | Followers Total | Videos Change | Videos Total | Hearts Change | Hearts Total |
|---|---|---|---|---|---|---|---|---|
| Aug 22 2025 | 162 | +7,155 | 10,719,252 | +4 | 2,332 | +108,905 | 86,285,718 | |
| Aug 21 2025 | 162 | +8,111 | 10,712,097 | +29 | 2,328 | +115,801 | 86,176,813 | |
| Aug 20 2025 | 162 | +5,259 | 10,703,986 | +12 | 2,299 | +84,713 | 86,061,012 | |
| Aug 19 2025 | 162 | +9,561 | 10,698,727 | +15 | 2,287 | +154,893 | 85,976,299 | |
| Aug 18 2025 | 162 | +12,095 | 10,689,166 | +8 | 2,272 | +185,684 | 85,821,406 | |
| Aug 17 2025 | 162 | +11,556 | 10,677,071 | +8 | 2,264 | +173,069 | 85,635,722 | |
| Aug 16 2025 | 162 | +9,879 | 10,665,515 | +44 | 2,256 | +146,384 | 85,462,653 | |
| Aug 15 2025 | 162 | +11,274 | 10,655,636 | +2 | 2,212 | +171,658 | 85,316,269 | |
| Aug 14 2025 | 162 | +19,396 | 10,644,362 | +23 | 2,210 | +259,969 | 85,144,611 | |
| Aug 13 2025 | 162 | +11,714 | 10,624,966 | +28 | 2,187 | +128,581 | 84,884,642 | |
| Aug 12 2025 | 162 | +10,089 | 10,613,252 | +38 | 2,159 | +118,714 | 84,756,061 | |
| Aug 11 2025 | 162 | +12,696 | 10,603,163 | +3 | 2,121 | +140,862 | 84,637,347 | |
| Aug 10 2025 | 162 | +11,013 | 10,590,467 | +12 | 2,118 | +125,571 | 84,496,485 | |
| Aug 09 2025 | 162 | +13,024 | 10,579,454 | +11 | 2,106 | +144,616 | 84,370,914 | |
| Aug 08 2025 | 162 | +6,521 | 10,566,430 | +8 | 2,095 | +95,432 | 84,226,298 | |
| Aug 07 2025 | 162 | +2,381 | 10,559,909 | +1 | 2,087 | +31,970 | 84,130,866 | |
| Aug 06 2025 | 162 | +7,973 | 10,557,528 | +19 | 2,086 | +121,878 | 84,098,896 | |
| Aug 05 2025 | 162 | +21,764 | 10,549,555 | +14 | 2,067 | +316,152 | 83,977,018 | |
| Aug 04 2025 | 162 | +13,049 | 10,527,791 | +10 | 2,053 | +201,694 | 83,660,866 | |
| Aug 03 2025 | 162 | +11,080 | 10,514,742 | +10 | 2,043 | +218,001 | 83,459,172 | |
| Aug 02 2025 | 162 | +8,363 | 10,503,662 | +22 | 2,033 | +138,507 | 83,241,171 | |
| Jul 31 2025 | 162 | +6,458 | 10,495,299 | +17 | 2,011 | +94,956 | 83,102,664 | |
| Jul 30 2025 | 162 | +1,742 | 10,488,841 | +38 | 1,994 | +25,041 | 83,007,708 | |
| Jul 29 2025 | 162 | +6,821 | 10,487,099 | +114 | 1,956 | +127,220 | 82,982,667 | |
| Jul 28 2025 | 162 | +6,163 | 10,480,278 | +19 | 1,842 | +106,880 | 82,855,447 | |
| Jul 27 2025 | 162 | +6,135 | 10,474,115 | +24 | 1,823 | +121,147 | 82,748,567 | |
| Jul 26 2025 | 162 | +6,575 | 10,467,980 | +75 | 1,799 | +123,031 | 82,627,420 | |
| Jul 25 2025 | 162 | +8,262 | 10,461,405 | +25 | 1,724 | +160,444 | 82,504,389 | |
| Jul 24 2025 | 162 | +12,271 | 10,453,143 | +3 | 1,699 | +214,416 | 82,343,945 | |
| Jul 23 2025 | 162 | 10,440,872 | 1,696 | 82,129,529 | ||||
| Daily Avg | +9,279.33 | +21.2 | +138,539.63 | |||||
| Weekly Avg | +55,676 | +127.2 | +831,237.8 | |||||
| Last 28 days | +278,380 | +636 | +4,156,189 |