sugarandspice
SUGAR & SPICE
Tracking since
27.11.2023
Region
US
Category
Public Figure
Following
514
Followers
7.69M
Videos
814
Hearts
183.43M
AI-Powered Insights
Account Overview
@sugarandspice (SUGAR & SPICE) is averified TikTok creator with 7.7M followers and 183.4M total hearts. Creating content in the Public Figure niche, this United States-based creator boasts an exceptional 10.62% engagement rate, significantly above industry average. With 814 videos published, they average 225.3K hearts per video.
Growth Analysis
📉 Declining Metrics: The account has seen a -2281% decrease in followers over the past month.
Engagement Insights
💫 High Engagement: The 10.62% engagement rate is well above average, demonstrating strong audience connection.
Hearts-to-Follower Ratio: Each follower has given an average of 23.9 hearts, demonstrating healthy audience interaction.
Content Efficiency: Averaging 9.4K followers per video published. This strong conversion indicates effective content strategy.
Content Strategy
Posting Frequency: Highly active creator posting 9.5 videos per week on average. This consistent output helps maintain audience engagement and algorithm favorability.
Optimization Opportunities: High engagement but slow growth suggests content resonates with existing audience. Exploring trending hashtags and collaborations could expand reach.
Niche Strategy: As a Public Figure creator,
Milestone Predictions
Growth projections unavailable due to current metrics. Focus on engagement and content optimization to establish positive growth trajectory.
Comparative Analysis
Performance Rankings:
• Follower Count: Top 2% of all creators (Top tier) • Engagement Rate: Top 10% for audience interaction (Exceptional) • Growth Rate: Top 80% for monthly expansion
Overall: Solid mid-tier performance with room for growth through strategic content and engagement optimization.
Strategic Recommendations
Strategic Recommendations:
- Accelerate Growth: Your high engagement shows content quality isn't the issue. Focus on discovery through trending hashtags, sounds, and collaboration with similar-sized creators.
- Niche Optimization: Study top creators in your niche and adapt successful content formats to your unique style.
- Monetization Opportunities: With your substantial following, explore brand partnerships, TikTok Creator Fund, and merchandise opportunities.
- Cross-Platform Growth: Leverage your TikTok success on Instagram Reels, YouTube Shorts, and other platforms to diversify your audience and income streams.
Following
Followers
Videos
Hearts
| Date | Following Change | Following Total | Followers Change | Followers Total | Videos Change | Videos Total | Hearts Change | Hearts Total |
|---|---|---|---|---|---|---|---|---|
| Jul 19 2025 | 514 | -255 | 7,687,028 | 814 | +1,088 | 183,431,565 | ||
| Jul 18 2025 | 514 | -350 | 7,687,283 | 814 | +2,078 | 183,430,477 | ||
| Jul 17 2025 | 514 | -362 | 7,687,633 | 814 | +2,011 | 183,428,399 | ||
| Jul 16 2025 | 514 | -307 | 7,687,995 | 814 | +2,016 | 183,426,388 | ||
| Jul 15 2025 | 514 | -298 | 7,688,302 | -7 | 814 | -99,046 | 183,424,372 | |
| Jul 14 2025 | 514 | -211 | 7,688,600 | 821 | +3,653 | 183,523,418 | ||
| Jul 13 2025 | 514 | -247 | 7,688,811 | 821 | +4,391 | 183,519,765 | ||
| Jul 12 2025 | 514 | -227 | 7,689,058 | 821 | +3,176 | 183,515,374 | ||
| Jul 11 2025 | 514 | -166 | 7,689,285 | -1 | 821 | +7,143 | 183,512,198 | |
| Jul 10 2025 | 514 | -244 | 7,689,451 | +2 | 822 | +2,490 | 183,505,055 | |
| Jul 09 2025 | 514 | -200 | 7,689,695 | -1 | 820 | +8,857 | 183,502,565 | |
| Jul 08 2025 | 514 | -151 | 7,689,895 | 821 | +12,342 | 183,493,708 | ||
| Jul 07 2025 | 514 | -225 | 7,690,046 | +1 | 821 | +5,746 | 183,481,366 | |
| Jul 06 2025 | 514 | -145 | 7,690,271 | 820 | +3,684 | 183,475,620 | ||
| Jul 05 2025 | 514 | -152 | 7,690,416 | 820 | +3,744 | 183,471,936 | ||
| Jul 04 2025 | 514 | -129 | 7,690,568 | 820 | +5,608 | 183,468,192 | ||
| Jul 03 2025 | 514 | -78 | 7,690,697 | 820 | +6,359 | 183,462,584 | ||
| Jul 02 2025 | 514 | -50 | 7,690,775 | 820 | +10,344 | 183,456,225 | ||
| Jul 01 2025 | 514 | +333 | 7,690,825 | 820 | +49,849 | 183,445,881 | ||
| Jun 30 2025 | 514 | -105 | 7,690,492 | +2 | 820 | +10,882 | 183,396,032 | |
| Jun 29 2025 | 514 | -70 | 7,690,597 | -1 | 818 | +11,395 | 183,385,150 | |
| Jun 28 2025 | 514 | -41 | 7,690,667 | +1 | 819 | +2,195 | 183,373,755 | |
| Jun 27 2025 | 514 | +33 | 7,690,708 | 818 | +16,440 | 183,371,560 | ||
| Jun 26 2025 | 514 | +657 | 7,690,675 | +1 | 818 | +44,260 | 183,355,120 | |
| Jun 25 2025 | 514 | +925 | 7,690,018 | +1 | 817 | +30,431 | 183,310,860 | |
| Jun 24 2025 | +1 | 514 | +153 | 7,689,093 | 816 | +19,693 | 183,280,429 | |
| Jun 23 2025 | -1 | 513 | -162 | 7,688,940 | +1 | 816 | -1,586 | 183,260,736 |
| Jun 22 2025 | 514 | -138 | 7,689,102 | 815 | +3,743 | 183,262,322 | ||
| Jun 21 2025 | 514 | -69 | 7,689,240 | 815 | +4,498 | 183,258,579 | ||
| Jun 20 2025 | 514 | -141 | 7,689,309 | 815 | +1,810 | 183,254,081 | ||
| Jun 19 2025 | 514 | 7,689,450 | 815 | 183,252,271 | ||||
| Daily Avg | -78.13 | -0.03 | +5,783.68 | |||||
| Weekly Avg | -484.4 | -0.2 | +35,858.8 | |||||
| Last 28 days | -2,422 | -1 | +179,294 |