Following
167
Followers
21.23M
Videos
554
Hearts
217.53M
AI-Powered Insights
Account Overview
@urbantheory_ (Urban Theory) is averified TikTok creator with 21.2M followers and 217.5M total hearts. this Italy-based creator maintains a strong 8.75% engagement rate, indicating highly engaged followers. With 554 videos published, they average 392.7K hearts per video.
Growth Analysis
📉 Declining Metrics: The account has seen a -35256% decrease in followers over the past month.
Engagement Insights
👍 Good Engagement: At 8.75%, audience engagement exceeds typical benchmarks.
Hearts-to-Follower Ratio: Each follower has given an average of 10.2 hearts, suggesting room for increased content engagement.
Content Efficiency: Averaging 38.3K followers per video published. This exceptional conversion rate suggests highly viral content.
Content Strategy
Posting Frequency: Regular posting schedule with approximately 3.7 videos per week, maintaining good visibility.
Optimization Opportunities: Balanced metrics suggest steady performance. Testing different content types and posting times could unlock new growth.
Milestone Predictions
Growth projections unavailable due to current metrics. Focus on engagement and content optimization to establish positive growth trajectory.
Comparative Analysis
Performance Rankings:
• Follower Count: Top 1% of all creators (Elite tier) • Engagement Rate: Top 20% for audience interaction (Above average) • Growth Rate: Top 80% for monthly expansion
Overall: Solid mid-tier performance with room for growth through strategic content and engagement optimization.
Strategic Recommendations
Strategic Recommendations:
- Accelerate Growth: Experiment with trending formats and posting times. Analyze your best-performing videos and create variations of successful content.
- Monetization Opportunities: With your substantial following, explore brand partnerships, TikTok Creator Fund, and merchandise opportunities.
- Cross-Platform Growth: Leverage your TikTok success on Instagram Reels, YouTube Shorts, and other platforms to diversify your audience and income streams.
Following
Followers
Videos
Hearts
| Date | Following Change | Following Total | Followers Change | Followers Total | Videos Change | Videos Total | Hearts Change | Hearts Total |
|---|---|---|---|---|---|---|---|---|
| Aug 21 2025 | 167 | -1,662 | 21,226,198 | 554 | +2,079 | 217,532,282 | ||
| Aug 20 2025 | 167 | -1,504 | 21,227,860 | 554 | +1,863 | 217,530,203 | ||
| Aug 19 2025 | 167 | -1,715 | 21,229,364 | -16 | 554 | +1,783 | 217,528,340 | |
| Aug 18 2025 | +1 | 167 | -1,608 | 21,231,079 | 570 | +2,144 | 217,526,557 | |
| Aug 17 2025 | 166 | -1,290 | 21,232,687 | 570 | +2,201 | 217,524,413 | ||
| Aug 16 2025 | 166 | -894 | 21,233,977 | 570 | +2,288 | 217,522,212 | ||
| Aug 15 2025 | 166 | -878 | 21,234,871 | 570 | +3,103 | 217,519,924 | ||
| Aug 14 2025 | 166 | -2,058 | 21,235,749 | 570 | +5,793 | 217,516,821 | ||
| Aug 13 2025 | 166 | -1,215 | 21,237,807 | 570 | +3,205 | 217,511,028 | ||
| Aug 12 2025 | 166 | -1,386 | 21,239,022 | 570 | +2,508 | 217,507,823 | ||
| Aug 11 2025 | 166 | -1,385 | 21,240,408 | 570 | +3,175 | 217,505,315 | ||
| Aug 10 2025 | 166 | -1,157 | 21,241,793 | 570 | +3,227 | 217,502,140 | ||
| Aug 09 2025 | 166 | -1,160 | 21,242,950 | 570 | +3,161 | 217,498,913 | ||
| Aug 08 2025 | 166 | -1,065 | 21,244,110 | 570 | +3,168 | 217,495,752 | ||
| Aug 07 2025 | 166 | -355 | 21,245,175 | 570 | +1,174 | 217,492,584 | ||
| Aug 06 2025 | 166 | -986 | 21,245,530 | 570 | +2,348 | 217,491,410 | ||
| Aug 05 2025 | 166 | -2,254 | 21,246,516 | 570 | +5,330 | 217,489,062 | ||
| Aug 04 2025 | 166 | -1,287 | 21,248,770 | 570 | +3,234 | 217,483,732 | ||
| Aug 03 2025 | +1 | 166 | -1,090 | 21,250,057 | 570 | +3,957 | 217,480,498 | |
| Aug 02 2025 | 165 | -1,586 | 21,251,147 | 570 | +5,332 | 217,476,541 | ||
| Jul 31 2025 | 165 | -1,939 | 21,252,733 | +1 | 570 | +5,496 | 217,471,209 | |
| Jul 30 2025 | 165 | -494 | 21,254,672 | 569 | +2,262 | 217,465,713 | ||
| Jul 29 2025 | 165 | -1,985 | 21,255,166 | +1 | 569 | +5,966 | 217,463,451 | |
| Jul 28 2025 | 165 | -1,116 | 21,257,151 | 568 | +3,968 | 217,457,485 | ||
| Jul 27 2025 | -2 | 165 | -1,048 | 21,258,267 | +16 | 568 | +9,036 | 217,453,517 |
| Jul 26 2025 | 167 | -562 | 21,259,315 | 552 | +5,447 | 217,444,481 | ||
| Jul 25 2025 | 167 | -806 | 21,259,877 | +1 | 552 | +6,547 | 217,439,034 | |
| Jul 24 2025 | 167 | -727 | 21,260,683 | 551 | +6,135 | 217,432,487 | ||
| Jul 23 2025 | +2 | 167 | -607 | 21,261,410 | -16 | 551 | +1,261 | 217,426,352 |
| Jul 22 2025 | 165 | 21,262,017 | 567 | 217,425,091 | ||||
| Daily Avg | +0.07 | -1,193.97 | -0.43 | +3,573.03 | ||||
| Weekly Avg | +0.4 | -7,163.8 | -2.6 | +21,438.2 | ||||
| Last 28 days | +2 | -35,819 | -13 | +107,191 |