kayandtayofficial
✨Kay and Tay✨
Tracking since
12.10.2022
Region
US
Category
Following
46
Followers
11.16M
Videos
1.15K
Hearts
727.76M
AI-Powered Insights
Account Overview
@kayandtayofficial (✨Kay and Tay✨) is a TikTok creator with 11.2M followers and 727.8M total hearts. this United States-based creator has a 2.93% engagement rate. With 1151 videos published, they average 632.3K hearts per video.
Growth Analysis
📈 Explosive Growth: @kayandtayofficial has experienced remarkable growth of over 1000% over the past 30 days, adding approximately 11.1M new followers. This exceptional growth rate places them among the fastest-growing creators in their category.
Recent Momentum: The past week shows accelerated growth at over 500%, suggesting viral content or increased visibility. Growth is accelerating, with recent performance exceeding monthly average.
Engagement Insights
📊 Average Engagement: The 2.93% engagement rate aligns with platform averages.
Hearts-to-Follower Ratio: Each follower has given an average of 65.2 hearts, showing strong content appreciation and viewer loyalty.
Content Efficiency: Averaging 9.7K followers per video published. This strong conversion indicates effective content strategy.
Content Strategy
Posting Frequency: Highly active creator posting 8.1 videos per week on average. This consistent output helps maintain audience engagement and algorithm favorability.
Optimization Opportunities: With a large following but lower engagement, focusing on community interaction and trending formats could reignite audience interest.
Milestone Predictions
Growth Projections (based on current over 200% monthly rate):
⚡ Note: These projections assume continued viral growth, which typically moderates over time.
Comparative Analysis
Performance Rankings:
• Follower Count: Top 1% of all creators (Elite tier) • Engagement Rate: Top 70% for audience interaction • Growth Rate: Top 1% for monthly expansion (Viral growth)
Overall: Strong performance across multiple metrics places this account well above average in the TikTok ecosystem.
Strategic Recommendations
Strategic Recommendations:
- Boost Engagement: Create more interactive content like Q&As, challenges, or duets. Respond to comments promptly and consider going live to build stronger connections.
- Monetization Opportunities: With your substantial following, explore brand partnerships, TikTok Creator Fund, and merchandise opportunities.
- Cross-Platform Growth: Leverage your TikTok success on Instagram Reels, YouTube Shorts, and other platforms to diversify your audience and income streams.
Following
Followers
Videos
Hearts
| Date | Following Change | Following Total | Followers Change | Followers Total | Videos Change | Videos Total | Hearts Change | Hearts Total |
|---|---|---|---|---|---|---|---|---|
| Jul 03 2025 | 46 | +3,767 | 11,156,017 | +1 | 1,151 | +444,279 | 727,763,434 | |
| Jul 02 2025 | 46 | +3,046 | 11,152,250 | +1 | 1,150 | +401,744 | 727,319,155 | |
| Jul 01 2025 | 46 | +3,184 | 11,149,204 | +1 | 1,149 | +485,420 | 726,917,411 | |
| Jun 30 2025 | 46 | +2,903 | 11,146,020 | +1 | 1,148 | +538,524 | 726,431,991 | |
| Jun 29 2025 | 46 | +2,869 | 11,143,117 | +1 | 1,147 | +487,397 | 725,893,467 | |
| Jun 28 2025 | 46 | +2,117 | 11,140,248 | +1 | 1,146 | +368,439 | 725,406,070 | |
| Jun 27 2025 | 46 | +1,319 | 11,138,131 | +1 | 1,145 | +208,636 | 725,037,631 | |
| Jun 26 2025 | 46 | +2,355 | 11,136,812 | +1 | 1,144 | +335,833 | 724,828,995 | |
| Jun 25 2025 | 46 | +1,128 | 11,134,457 | +1 | 1,143 | +309,048 | 724,493,162 | |
| Jun 24 2025 | 46 | +1,346 | 11,133,329 | +1 | 1,142 | +369,935 | 724,184,114 | |
| Jun 23 2025 | 46 | +2,893 | 11,131,983 | +1 | 1,141 | +445,272 | 723,814,179 | |
| Jun 22 2025 | 46 | +2,179 | 11,129,090 | +1 | 1,140 | +370,935 | 723,368,907 | |
| Jun 21 2025 | 46 | +4,128 | 11,126,911 | +1 | 1,139 | +568,787 | 722,997,972 | |
| Jun 20 2025 | 46 | +4,978 | 11,122,783 | +1 | 1,138 | +526,134 | 722,429,185 | |
| Jun 19 2025 | 46 | +7,767 | 11,117,805 | +1 | 1,137 | +475,242 | 721,903,051 | |
| Jun 18 2025 | 46 | +11,065 | 11,110,038 | +1 | 1,136 | +549,167 | 721,427,809 | |
| Jun 17 2025 | 46 | +3,892 | 11,098,973 | +1 | 1,135 | +414,151 | 720,878,642 | |
| Jun 16 2025 | 46 | +2,505 | 11,095,081 | +1 | 1,134 | +340,870 | 720,464,491 | |
| Jun 15 2025 | 46 | +4,433 | 11,092,576 | +1 | 1,133 | +479,070 | 720,123,621 | |
| Jun 14 2025 | 46 | +5,062 | 11,088,143 | +1 | 1,132 | +543,936 | 719,644,551 | |
| Jun 13 2025 | 46 | +4,232 | 11,083,081 | +1 | 1,131 | +469,435 | 719,100,615 | |
| Jun 12 2025 | 46 | +6,510 | 11,078,849 | +1 | 1,130 | +797,297 | 718,631,180 | |
| Jun 11 2025 | 46 | +1,394 | 11,072,339 | +1 | 1,129 | +334,791 | 717,833,883 | |
| Jun 10 2025 | 46 | +429 | 11,070,945 | +1 | 1,128 | +158,191 | 717,499,092 | |
| Jun 09 2025 | 46 | +460 | 11,070,516 | +1 | 1,127 | +199,184 | 717,340,901 | |
| Jun 08 2025 | 46 | +540 | 11,070,056 | +1 | 1,126 | +204,820 | 717,141,717 | |
| Jun 07 2025 | 46 | +498 | 11,069,516 | +1 | 1,125 | +130,126 | 716,936,897 | |
| Jun 06 2025 | 46 | +46 | 11,069,018 | +1 | 1,124 | +122,484 | 716,806,771 | |
| Jun 05 2025 | 46 | +247 | 11,068,972 | +1 | 1,123 | +210,901 | 716,684,287 | |
| Jun 04 2025 | 46 | +719 | 11,068,725 | +1 | 1,122 | +211,317 | 716,473,386 | |
| Jun 03 2025 | 46 | 11,068,006 | 1,121 | 716,262,069 | ||||
| Daily Avg | +2,839.06 | +0.97 | +371,011.77 | |||||
| Weekly Avg | +17,602.2 | +6 | +2,300,273 | |||||
| Last 28 days | +88,011 | +30 | +11,501,365 |